Earn & Wealth Operations Lead
Bybit | EMEA
Full-Time | Remote
Posted
Job description
***Relocation and onsite work in Abu Dhabi/Malaysia is needed after 3 months About Bybit Established in 2018, Bybit is one of the world's leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Powered by world-class technology and a user-first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3 — connecting users to the future of digital finance. Our core values define how we build. We listen, care and improve to create products and experiences that put users first. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at global scale. Supported by 24/7 multilingual customer service and a strong commitment to innovation, we are shaping the future of finance through technology, collaboration, and bold execution. Today, Bybit is recognized as one of the most trusted and transparent platforms in the digital asset industry, continuing to expand its global presence while building the infrastructure for the next generation of financial services. Position OverviewThis role will act as a core driver of business growth, responsible for scaling user acquisition, engagement, and asset conversion (AUM growth) across key products such as Savings, Staking, Dual Investment, and Launchpool. You will combine market insights, user behavior analysis, and data-driven execution to build scalable growth systems and continuously optimize business performance. Key Responsibilities1. Growth Strategy & ExecutionDefine and execute user growth, conversion, and retention strategies across the Earn & Wealth product suiteBuild and optimize the full user lifecycle framework (onboarding → first investment → repeat investment → high-value user upgrade)Lead end-to-end planning, execution, and ROI evaluation of growth campaigns and initiatives2. User Segmentation & Lifecycle ManagementDevelop user segmentation models based on AUM, risk appetite, behavior, and engagement patternsDesign targeted strategies and journeys for different user cohortsDrive precision marketing through CRM, push notifications, email, and other engagement channels3. Data Analytics & OptimizationBuild and maintain dashboards to track key business metrics (AUM, ARPU, conversion rates, retention, etc.)Leverage A/B testing and data insights to continuously optimize user journeys and product experienceGenerate structured insights and performance reports to support product and business decision-making4. Cross-functional CollaborationPartner closely with Product, Finance, and BD teams to enhance product capabilities and monetizationCollaborate with Content, KOL, and Paid Media teams to amplify growth impactContribute to GTM (Go-To-Market) strategies for new product launches, ensuring operational excellence across the lifecycle RequirementsMust-have3+ years of experience in operations within internet, fintech, or crypto industries; experience with wealth/investment products is strongly preferredSolid understanding of financial products, particularly crypto-based offerings (e.g., savings, staking, structured products, DeFi yield)Strong analytical mindset with hands-on experience in SQL, Excel, and BI toolsSystems thinking: ability to translate business challenges into scalable, structured solutionsStrong execution capability with a results-driven mindset in fast-paced environmentsProven experience in user segmentation and lifecycle managementExcellent written and verbal communication skills in both English and Chinese Nice to haveExperience from leading CEX platforms such as Binance, OKX, or CoinbaseFamiliarity with DeFi ecosystems and on-chain yield productsProven track record of executing growth campaigns with measurable KPI impactCFA / CPA or a degree in finance or related fields What We’re Looking ForGrowth-driven mindset – constantly seeking opportunities to unlock new growthSystems thinker – builds frameworks, not just solves isolated problemsData-first decision maker – relies on data, not intuitionUser-centric – deeply understands different investor profiles and their needsResilient & adaptable – thrives in a fast-moving and volatile market environment Why to JoinAt Bybit, we are committed to fostering a supportive and enriching work environment. Our benefits include:Modern Workspace: Work in Austria's tallest office building, offering state-of-the-art facilities and panoramic views of Vienna.Study Growth Fund: We support your professional development and continuous learning.Internal Events: Participate in regular team-building activities, workshops, and events designed to promote collaboration and innovation.Global Collaboration: Be part of a diverse, international team, working alongside colleagues from around the world.Career Advancement: Access opportunities for growth and advancement within a rapidly expanding global company.